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How to Find EASY Featured Snippet Opportunities

How to Find EASY Featured Snippet Opportunities

There are a lot of articles on featured snippets being published lately but they fail to explain how to easily identify featured snippet opportunities. The most common methods are using keyword research tools to find common questions on your topic, or reviewing Search...
4 Essential WordPress Plugins for SEO Success

4 Essential WordPress Plugins for SEO Success

With nearly 50,000 plugins in the WordPress Plugin Directory and thousands more on 3rd party sites, it can be extremely difficult to know where to start when looking for plugins to improve the SEO performance of your site. Big lists of ten or 20 WordPress plugins are...
Google’s Knowledge Graph Explained

Google’s Knowledge Graph Explained

In May 2012, Google rolled out a new feature in their search results called Knowledge Graph. What is Knowledge Graph? The Knowledge Graph is a way that Google presents information you are searching for without you having to leave the search results. Knowledge Graph...
Image Optimization for SEO

Image Optimization for SEO

The benefits of having images on your site There have been many studies into the benefits of images on web pages. Some of the key findings are: Pages with images are more than two times likely to be shared on social media (Source: OkDork.com) Users are more engaged...
Why Google Should Scrap Rich Snippets

Why Google Should Scrap Rich Snippets

Don’t have time to read now? TL;DR Rich snippets are still too easy to spam. Star ratings are a joke. Authorship and video snippets are (mostly) gone – good! Recipe images should be the next to go. Tweet John Mueller about rich snippets and you will lose...
Dealing With E-commerce Product Filters

Dealing With E-commerce Product Filters

I often hear SEOs talking about how difficult e-commerce SEO is. I think this is usually because of the size of e-commerce websites when you run a crawl on them and they return thousands and thousands of pages. But you shouldn’t freak out because of the number of...

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